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What to Look for in a Reliable Freight Forwarder

Businesses that frequently engage in exporting, importing, or inter-island shipping must rely on shipping companies, commonly known as freight forwarders or forwarding agents. This company is often referred to as a freight forwarder or forwarding agent.


The Regulation of the Minister of Transportation No. 59 of 2021, Article 1, paragraph 6, defines freight forwarding as all business activities essential for the shipment and receipt of goods via land, rail, sea, and air transportation.


This means freight forwarders play a crucial and strategic role in logistics. Therefore, businesses must collaborate with a high-quality freight forwarder for seamless business operations.


A key aspect is choosing a reliable freight forwarding provider.They are directly responsible for handling the shipment using various methods. Their services extend beyond mere goods delivery and encompass a range of transportation management services.


See also: 5 Factors Determining Cargo Shipping Costs


8 Characteristics of a Reliable Freight Forwarder


  • The company complies with all relevant national and international regulations for shipping goods by land, rail, sea, and air, such as:  

  • Providing door-to-door service, which can start from overseas and extend to the job site. This ensures the safe and reliable delivery of goods across various routes.

  • Having multiple operational offices, while also offering transparent pricing, guarantees, and tracking features. Offering comprehensive services, including route selection, mode of transport, and booking cargo space.

  • Tracking the shipment’s progress to the recipient using information from carriers and forwarding agents in transit or destination countries.

  • Receiving the goods from the carrier.

  • Handling customs clearance procedures, including import duties and taxes incurred at transit or destination ports.

  • Providing transportation services from the port to the designated warehouse.

  • Delivering the goods to the consignee.


In addition to trusted freight forwarding services, SELOG can be a great option. It’s a subsidiary of PT Serasi Autoraya (SERA) and part of the Astra Group.


SELOG is here to serve the needs of customers in end-to-end logistics through a series of diverse services. These include Contract Logistics, Shipping Services, Shipping Agency, Freight Forwarding, as well as Warehouse and Yard Management.


See also: 4 Types of Warehouse Based on Needs


What are SELOG Services?


Shipping Services

We offer domestic cargo shipping services via quality sea transportation, focusing on the automotive, heavy equipment, and other cargo industries.


Shipping Agency

We collaborate with S5 Agency World, Asia’s largest shipping agency, to provide comprehensive shipping solutions.


Freight Forwarding

Our freight forwarding services ensure the safety, punctuality, and zero-defect transportation of heavy equipment and other cargo using various modes of transportation.


Warehouse and Yard Management

We provide warehousing and storage services for your supply chain needs, utilizing a Warehouse Management System (WMS) to continuously track receipts, picking, shipping, detention, damaged goods, and completed orders.


WMS allows customers to monitor real-time inventory status. We also provide additional inbound and outbound transportation services to ensure your goods arrive safely and without damage.


See also: Some Common Issues in the Logistics Industry


Driven by the latest digital technologies, SELOG Services not only bring greater convenience to your business but are also practical and efficient.


With its Astra Fleet Management Solution (FMS), SELOG provides businesses in Indonesia with IT-based comprehensive solutions for managing fleet vehicles.


For more information about SERA’s profile and its services, including SELOG, visit its official website at https://www.sera.astra.co.id/.

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